CORE VALUES

ouir team is driven by 4 core values

Trusted
SCIENTIFIC
PROGRESSIVE
APPROACHABLE

TRUSTED

product
  • We will uphold safety standard certifications in the jurisdictions in which we operate.

  • The product works as promised as demonstrated through rigorous testing validation.

  • We are committed to understanding & honouring the privacy implications of our development

market
  • We will uphold safety standard certifications in the jurisdictions in which we operate.

  • The product works as promised as demonstrated through rigorous testing validation.

culture
  • We hold each other accountable to our promises

  • We will clearly communicate our goal, mission, vision & values

  • We will own our mistakes & seek to find answers to problems

SCIENTIFIC

product
  • We will seek & achieve scientific validation/certification

  • We will maintain accurate calibration

market
  • We will partner with leading academic institutions & industry experts with scientific authority

  • We will maintain our scientific laboratories

  • We will maintain our CSO/CRO/CMO

culture
  • We will strive to hire the brightest and best in their field

  • We will clearly communicate our goal, mission, vision & values

  • We will act with honesty, integrity & make our decision based on data

PROGRESSIVE

product
  • We will uphold safety standard certifications in the jurisdictions in which we operate.

  • We will advance our product line into different markets and verticals

  • We will put an emphasis on ease of use and require minimal training

  • We will incorporate the most progressive tech into our solution to provide maximum accuracy and usability.

market
  • We will be thought leaders and on the leading edge of change

  • We will be transparent with our roadmap to show customer we are advancing

  • We will set aggressive goals for growth and hold ourselves accountable

culture
  • We will celebrate inclusion and hire accordingly

  • We will continue to invest in our people’s learning

  • We will honour work/life balance

APPROACHABLE

product
  • Our product is user friendly in the way it operates and looks

market
  • We are responsive and honour customer service experience

  • We are responsive and honour customer service experience

  • We will have clearly documented customer on boarding process and we will follow it

  • We will commit to 24/7 customer support

culture
  • We will be respectfully direct

  • We will be open to listening

  • We will invest in social connection

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